Master Craftsman Bob Vokey and his pioneering R&D team continue to shape the future of wedge design with the introduction of the new Titleist Vokey Design Spin Milled 7 wedges. The SM7's are crafted to provide all golfers the opportunity for a better, more confident short game through unmatched craftsmanship, technology and performance.
Vokey’s prior generation SM6 models ushered in a new era of wedge innovation and performance with their groundbreaking Progressive Center of Gravity (CG) design. The advancements made with SM7 – already the most played wedge model on the PGA Tour, with four SM7’s in the bag of Jordan Spieth – further widen the performance gap between a Vokey and all other wedges.
Improving in all three areas of wedge performance, new SM7 models provide increased shot versatility with expanded fitting options, improved distance and trajectory control and more spin.
It has been proven that the fastest way to a better short game is through a wedge fitting. Developed through his collaboration with the world’s best shot makers, Bob’s six tour-proven sole grinds – F, S, M, K, L and the new D grind – allow golfers of all skill levels to be precisely fit for their swing type, shot making style and course conditions.
So What Grind fits your game?
F Grind: Full sole designed primarily for full swings and shots hit with a square face. For that reason, F is the only grind available in the 46º-52º models. The 54°/56° F Grind is the most played sand wedge on the PGA Tour.
S Grind: Designed based on feedback from Steve Stricker, the S is best for square faced shots with a touch more versatility than the F Grind. Simple mechanics are best with this wedge.
M Grind: Voke’s favorite, the M grind is designed for players that like to rotate the club face open and shut to manufacture shots around the green.
D Grind: The player’s high bounce wedge, the new D Grind offers high measured bounce with the crescent shape of the M Grind for shot making versatility.
K Grind: The highest bounce wedge in the lineup, the K Grind is the ultimate bunker club and the most forgiving wedge in the lineup for all shots.
L Grind: The L Grind features a narrow crescent shape allowing maximum green side versatility, but it is the least forgiving wedge in the lineup.
According to Vokey, through the use of cutting-edge CAD technology a player can take adventage of 23 different combinations to create a really good feeling wedge to swing, while at the same time improve trajectory and distance control.
“One thing I know from working with tour players the last 20-plus years is that they won’t put a new wedge in play unless it’s better,” said Master Craftsman Bob Vokey. “Every time we come out with a new one, we have to prove it. I can’t tell you how many times over the last couple years players asked me and Aaron (Vokey Tour Rep Aaron Dill) how we were going to make something better than SM6. Based on how quickly guys are switching to SM7, we know we’ve done it.”
New SM7 wedges are available in three finishes; Tour Chrome, Brushed Steel and Jet Black and will arrive in golf shops in early March with a retail price of $149.00.
#Titleist Vokey Design Spin Milled 7 wedges
#Progressive Center of Gravity