Mizuno Delivers The New Standard For Muscleback Design With The MP-68
Irons Featuring 3D Muscle Technology
Norcross, GA (October 15,
2009) - Mizuno, the #1 forged iron in golf,
introduces the new MP-68™
irons featuring the latest innovation in
muscleback iron design, 3D
Muscle Technology. Mizuno has long been
known for providing the best
feel in the game of golf, and now through
extensive computer
optimization and modal analysis they have taken that
legendary feel, as
well as workability and sound at impact, to all new levels
with the
Grain Flow Forged MP-68 muscleback irons.
3D Muscle design strategically redistributes weight from specific
locations
around the clubhead into the 3D muscle pad which creates a
COG location
that is lower and more face centered, providing a
penetrating, predictable,
and workable ball flight for complete shot
control. Mizuno conducted
countless hours of player testing with
players from the PGA Tour,
Nationwide Tour, and European Tour. The
MP-68 irons competed in blind
tests against multiple prototype iron
designs as well as Tour-proven Mizuno
irons from the past, such as the
MP-33, considered by many to be the
standard of muscleback design. The
MP-68s with 3D Muscle Technology
were the overwhelming choice of the
test group of professional for their solid
feel and overall
performance.
"Mizuno has a long and storied history of producing the very best
muscleback
irons in the world," said Dick Lyons, Vice President and General
Manager, Mizuno USA Golf Division. "The difficult challenge we
undertook was to deliver a new age in muscleback design to further
enhance the benefits the MP player is looking for. The new 3D Muscle
enables the player to have full control over their shot. Moreover, the
feel of the new MP-68 iron is also enhanced with our dedicated Modal
Analysis technology. For the player who demands complete ball control
and amazing feel, the MP-68 delivers."
The MP-68 irons also have a Tour confirmed sole shape, featuring a
rolled leading edge, flattened mid-sole, and a rolled trailing edge to
ensure the appropriate amount of turf interaction for pure ball
striking. A durable, double nickel chrome plated finish provides a
player preferred look, and modified U-grooves, which conform to the
Condition of Competition 2010, produce the ideal spin rate for maximum
playability in all conditions.
The MP-68™ will be offered in right and left handed models with True
Temper Dynamic Gold S300 and R300 steel shafts for a suggested retail
price of $1,100 and also available with Project X 5.5 shafts for
$1,200. The exclusive MIZUNO/Golf Pride® M-21 58 Round grips will come
standard. (Other shafts and grips as well as length and lie options are
available through Mizuno's Custom Club department). For more
information on the MP-68 irons visit
www.mizunousa.com.
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